Lauchlin & Olivia | Photo by Thortis Photography

Our Story

LF Voices Collective was born from a deeply personal connection to storytelling, shaped by Lauchlin’s experiences growing up in Mississippi and her journey as a journalist, storyteller, and innovator. She and her wife, Olivia, now raise their two sons in the same house where generations of family stories were shared—a legacy that inspires LFVC’s mission to create spaces where all voices are valued and connections thrive.

Our Mission

To amplify diverse voices and create inclusive spaces—physical, digital, and experiential—where people feel seen, empowered, and connected through storytelling and innovation.

Why We Exist

We believe that stories are powerful tools for change. When people see themselves reflected in narratives, policies, and shared experiences, it fosters understanding, empathy, and action. LFVC bridges the gaps in traditional storytelling, reimagining how organizations connect with their audiences and build lasting impact.

At LFVC, We:

Inspire Collaboration

  • Ensure every voice is heard and valued
  • Break down silos within organizations to align teams around shared goals

Reimagine Journalism

  • Move beyond outdated metrics
  • Create storytelling strategies that connect meaningfully with audiences

Inspire Empathy

  • Design experiences that connect people and communities through shared narratives

Our Founder

Lauchlin Fields is a journalist, storyteller, and cultural innovator with more than two decades of experience in amplifying underrepresented voices. Her career has spanned local newsrooms, independent publishing, and digital-first media organizations, including founding The ‘Sip magazine, championing audience engagement at Mississippi Today, and driving growth and innovation at Deep South Today.

Through her work, Lauchlin has consistently prioritized creating spaces where people see themselves reflected in the narratives that shape their lives. Her approach blends journalism, cultural preservation, and strategic innovation to connect communities and inspire meaningful change.

Lauchlin’s vision for LF Voices Collective draws from her personal and professional journey, combining a deep respect for tradition with a commitment to reimagining storytelling for today’s world. Her mission remains clear: to amplify voices, foster connection, and build a more empathetic society.

“When people see themselves in the stories being told, it’s transformative. It’s how we find meaning, foster empathy, and create real change.”

Lauchlin Fields

Founder/CVO, LF Voices Collective

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Let’s Work Together

Whether you’re a newsroom, nonprofit, museum, or mission-driven organization, LF Voices Collective is here to help you amplify your mission, connect with your audience, and create lasting impact.