We’re building a new storytelling ecosystem.
LF Voices Collective is reimagining how people experience news and information.
What We Do at LFVC
We publish cultural stories, create community exhibits, host live events, and help others do the same.
This is storytelling you can feel — Where journalism meets culture and community.
Amplify by LFVC
Real stories about real people
Our digital publication for cultural and place-based storytelling
StoryLab by LFVC
Where stories come to life
A storytelling lab for oral histories, exhibits, and multimedia projects
StorySpace Live by LFVC
Bringing people together
Live storytelling events that spark dialogue and community
FieldGuide by LFVC
Helping others tell great stories
Trainings, toolkits, and workshops for people-centered storytelling
Why We Do This Work
We believe stories should connect, not just inform. They should be rooted in culture, shaped by lived experience, and made for the people they’re about.
In a time when trust in media is low and people feel more disconnected than ever, we’re building something different:
A people-first, place-rooted storytelling ecosystem that feels human, honest, and healing.
Because when people see themselves in stories, they show up differently—in their communities, at the polls, and in the world.
Our model blends:
- Cultural Storytelling
- Community Connection
- Immersive Experiences
- Tools + Training
Together, these help build trust, spark conversations, and make people feel seen.
A place for stories that matter
Amplify by LFVC shares real stories about people, culture, and community.
We feature new stories, old favorites from The ‘Sip, and behind-the-scenes looks at how storytelling happens.
It’s storytelling that helps people feel seen—and brings us closer together.
Coming soon: A new issue of Amplify by LFVC
This month’s theme is resilience—featuring powerful stories from people who’ve lived it, told with heart and honesty.
📬 Sign up below to get the issue in your inbox!
The Latest from Amplify by LFVC
Original stories exploring culture, identity, and connection—told through a people-first lens. Updated monthly with new features, reflections, and interviews.
The Stories We Hold
Joyce White stitched a quilt for our Henry when he was a baby—lions across bright fabric for our little Leo. We still keep it close. It’s one of those things that’s hard to let go of, even if it no longer quite fits over his growing legs. Joyce made things that...
Notes from the In Between
“This isn’t about starting over. It’s about honoring everything I’ve already built—and using it as the bridge to what comes next.”— Lauchlin Fields, Founder/CVO, LF Voices Collective This issue of Amplify by LFVC comes to you from the middle of a big shift. It’s not...
Why I Built LF Voices Collective
LF Voices Collective (LFVC) grew out of years of experience—working in local newsrooms, leading community-centered projects, supporting museums, and helping organizations tell stories that matter. I’ve been lucky to work with people who care deeply about their...
Revisiting Our Roots: From The ‘Sip
We’re bringing back beloved stories from The ‘Sip magazine—updated, republished, and reframed to honor legacy and carry it forward through Amplify.
Mississippi Quilting
Quilts tell the quintessential of the bicentennial "Mississippians have created a remarkable record of history and art in their quilts," said Mary Lohrenz, who curated "Stories Unfolded," a temporary exhibition of quilts from the state archives’ collection. The...
Tutwiler Quilters
Quilters sew up tradition, stitch-by-stitch Bobbie, Bessie, Susie, Ethel, Zelda. Lovie, Alberta, Ollie, Ora, Pandora Daisy, Lady, Florence, Willie, Bertha. Arnesta, Edna, Pearlie, De Ella, Magnolia These are the names of some of the Tutwiler Quilters who have come and...
Mississippi native marches on to spread message of equality across the world
WASHINGTON, D.C.—It was a hot August day 50 years ago in Washington, D.C. The sea of people was so thick that the whites, blacks, Asians and Indians holding hands could hardly move. Ambulance sirens sounded, yet the atmosphere was peaceful—and freedom was in the air....
About Us:
LF Voices Collective blends journalism, culture, and design to create storytelling experiences that feel human—and invite people in.
We work with newsrooms, nonprofits, and cultural organizations to bring stories to life in unexpected ways:
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Publishing place-based stories that center lived experience
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Creating multimedia exhibits and oral history projects rooted in community memory
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Hosting live events that spark dialogue and connection
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Equipping others to do this work with tools, trainings, and support
We focus on communities often left out of the narrative—and help them take the mic.
Because stories aren’t just something we tell.
They’re how we build trust, shape identity, and move people toward change.
Our Values:
We believe stories should do more than inform.
They should help us feel, remember, and connect.
Here’s how we show up in the world:
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People First – We tell stories with communities, not just about them.
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Context + Heart – We go beyond the facts to show meaning, memory, and emotion.
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Place Matters – Where you come from is part of who you are. We honor that.
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Every Voice Counts – We lift up voices that are too often left out.
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Less Noise, More Meaning – We make space for listening, reflection, and trust.
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Together, Not Competing – There’s room for all of us to tell stories that matter.
From the Front Porch:
A column by Lauchlin Fields
The Audience Is the Foundation. The Work Is Connection.
After a decade in “audience work,” Lauchlin Fields explains why the future of journalism depends on treating audience as the foundation—not the afterthought.
Our Collaborators & Partners
Trusted by Communities, Newsrooms and Mission-Driven Organizations
Why LFVC?
At LF Voices Collective, we help people feel seen.
We share stories that build trust, spark connection, and bring people together—especially in communities that are often overlooked.
We work with groups that care about people, not just numbers. Together, we create stories and events that are honest, heartfelt, and rooted in culture.
LFVC was founded by Lauchlin Fields to change how storytelling works—by making it more human, more real, and more connected to everyday life.
