Another Sip: A 10-Year revival of stories, legacies & new voices

by | Jan 28, 2025

Over a decade ago, I launched The ‘Sip Magazine as a celebration of Mississippi—its people, culture, and the stories that connect us. It was a labor of love—a way to uncover and honor the voices and legacies that shaped our state. For five years and through 15 print issues, The ‘Sip became a home for more than 200 stories and extras that captured our communities through vibrant art, music, food, history, and more.

But, the world looks very different now than it did back then.

Since the last issue of The ‘Sip was published, things have shifted. The ways we connect with one another and build and sustain community have evolved. Personally, I’ve grown through this transformation, building a career that has allowed me to help organizations build audiences, foster connection, and innovate.

Through these experiences, I’ve come to realize something powerful: storytelling has the ability to shape the way we see the world and each other. It’s about connection and empathy. And in a time when the world often feels fractured, I’m inspired to rewrite the narrative, to create deeper connections and a more compassionate, inclusive world.

That’s why my wife, Olivia, and I are launching Amplify by LFVC, a digital storytelling initiative rooted in the legacy of The ‘Sip Magazine and reimagined for today’s world. We’re all about building on a rich foundation to tell new stories that amplify diverse voices, explore untold truths, and reflect on legacies that continue to shape us.

Amplify by LFVC is just one part of my broader vision for LF Voices Collective (LFVC), a platform that brings together everything I’ve learned over the years to create meaningful impact. Through LFVC, I’m focused on:

  • Audience Growth Consulting: Helping media organizations and nonprofits deepen relationships with their audiences
  • Storytelling: Designing and managing projects that elevate underrepresented voices and foster community
  • Digital Publishing: Sharing cultural stories through an innovative, audience-first lens, blending the legacy of The ‘Sip with fresh perspectives

With Amplify by LFVC, we’ll honor where we’ve been while carving out a bold path forward:

  • From the Archives will preserve and revisit the original stories from The ‘Sip Digital Archive.
  • One More Sip will share fresh, compelling stories inspired by The ‘Sip, amplifying voices and fostering connection.
  • Sip Notes will reflect on stories from 10+ years ago and explore their ongoing relevance today.
  • Another Round will feature exclusive Q&As with people who were part of The ‘Sip’s journey.

This new chapter is about more than storytelling. It’s about creating something remarkable and meaningful—stories that deepen our connections to each other and the world around us, narratives that inspire us to act with empathy and intention.

But, we can’t do it alone. Whether you join us by subscribing to the Amplify by LFVC newsletter, becoming a member of The Collective at LFVC, or sharing this journey with others, your support is invaluable. Together, we can amplify voices, preserve legacies, and shape a more empathetic world—one story at a time.

Thank you for being part of this journey.

With gratitude,
Lauchlin Fields
Founder & Chief Visionary Officer
LF Voices Collective

📣 Amplify Stories. Inspire Change.

 

 

 

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